Your expert solutions presented clearly
Would you like to share your knowledge with other industry players and potential customers? Use our target group-specific industry hub as an attractive platform for publishing your whitepapers. Ideal for knowledge transfer, perfect as a follow-up to your webinars and in the direct environment of news, insights and our international company and product search.
Why a whitepaper?
- Your whitepaper will appear in the direct vicinity of high-quality specialist articles, current industry news, an international company and product search, expert opinions and industry videos.
- B2B target groups have a strong interest in news, insights and trends on our industry hub - the perfect placement for your whitepaper as well-founded content, suitable for downloading and sharing with users.
- You pick up your B2B target group with strong storytelling and position your company as a pioneer and provider of market analyses and solutions.
What marketing objectives does a whitepaper serve?
The specific content of a white paper allows you to advertise your solutions in a comprehensible way and increase your brand/product and service awareness at the same time. The white paper also leads directly to your company in the context of our news and industry topics.
Why? Only strongly committed companies act as publishers of market information and detailed whitepapers: By placing your topics at the centre of public discussion, you are effectively setting the agenda and positioning yourself as a player in your industry.
Scope of offer
- Whitepaper PDF (max. 25 MB) with header photo, headline, teaser text, title of the whitepaper, teaser graphic, download text
- Distribution of the whitepaper via industry hub, social media and newsletter
Formalities
- Photos: Header photo (.jpg) 1900 x 1069 px, max. 1 MB, without typography/logo, free of Copyright-BU
- Graphic: Teaser graphic for the announcement of the WP 1900 x 1069 px, max. 800 KB
- Texts: Headline max. 70 characters; teaser text max. 225 characters; whitepaper title max. 25 characters, download text max. 165 characters. All characters incl. spaces. All texts must be delivered in German and English.
- Labelling: Advertisement/Sponsored
- Deadline: Delivery up to 5 working days before publication
- Term: 1 year
- Price: Introductory price € 2,200 plus VAT (regular price € 3,000 plus VAT)
Do you have questions? We are happy to help.
