The refreshed fringe programme’s four focal themes will explore various aspects of the industry, highlighting new perspectives and insights that will shape the future of home textiles.
NextGen: the future of interior textiles
Circular textile advocate Ms Anja Bisgaard Gaede will lead discussions in the Future & Textile Zone, where participants can discover future-focused materials, AI-powered design tools, and engaging interactions. Four attractions within this zone include:
- Future of Textiles: curated selection of 20+ sustainable, regenerative, circular, or bio-based textiles – spanning from bioengineering to waste-derived materials for interiors.
- Try It Yourself: attendees can enjoy hands-on previews of home textile products brought by Ms Anja Bisgaard Gaede.
- AI Demos: AI innovators will share how to boost efficiency by auto-generating patterns, optimising fabric production, and cutting time and costs.
- Textile Hunt: participants can join the Textile Hunt game to uncover the future of textiles in the zone and win prizes.
Palette: emphasising creativity and trendsetting in home textiles
Through seminars and guided tours, both Western and Eastern designers will share their extensive industry experience. Attendees can engage closely with international design masters, gaining insights into textile applications and effective selection of home textile products. Notable professionals include Ms Camilla Rudnicki, a renowned Danish interior designer focused on creating joy and warmth in homes through unique interior solutions, and Mr Akiyuki Sasaki, a Japanese designer known for simple yet meaningful designs that enhance daily life, incorporating cultural elements from Japan and beyond.
Connector: fostering business growth and closer cooperation across the industry
This theme aims to strengthen global partnerships through strategic insights from industry leaders in Colombia, Uzbekistan, and Vietnam. Key speakers include Mr Juan Fernando Loaiza (Economic & Business Model Researcher in Fashion of Inexmoda, Colombia), Mr Shokhrukh Kayumov (Founder & CEO of TextileFinds.com, Uzbekistan) and Ms Vivie Wei (Country Director of Dezan Shira & Associates, Vietnam) respectively, who will equip investors, manufacturers and business partners with critical market knowledge and practical guidance for successfully engaging with the home textiles sector.
Additionally, the Home Textiles x Interior Decoration: Summit on Industry Reshaping and Advancement will unite leaders from home textile brands, interior design experts, and institutions to discuss industry upgrade prospects, offering visitors insights into category innovation, opportunities in aging-adaptation renovations and Gen Z consumer demands, while guest speakers will also share practical expertise to help industry players gain a competitive edge in the evolving market.
Go-Green: the sector’s latest sustainability trends
A panel discussion featuring sustainability experts will explore diverse aspects of sustainability in home textiles. Professor Yuen from the Hong Kong Polytechnic University will lead the discussion on business models, industry trends and branding. Forums will also be held to provide in-depth presentations by key exhibitors, including Patternsfrom Agency (Finland), who will present Greening the Home Textile Industry: Drivers and Manufacturer Strategies, and Fu-tex (Hong Kong) Co Limited will discuss Physical Weaving: Leading the Total Blackout Innovation.
Other events include Designer's Style: the 31st Intertextile Home Textile Design Carnival and Designer’s Pick Award Ceremony, and From Cross-Boundary to Boundless: The 11th Home Furniture & Textile Top Business Matching, and 2026 / 27 China Home Textile Trend Area.
Intertextile Shanghai Home Textiles – Autumn Edition is organised by Messe Frankfurt (HK) Ltd; the Sub-Council of Textile Industry, CCPIT; and the China Home Textile Association (CHTA).
To find out more, please visit: www.intertextilehome.com.
Press information and photographic material:
https://intertextile-shanghai-hometextiles-
autumn.hk.messefrankfurt.com/shanghai/en/press.html
Social media and website:
https://www.facebook.com/intertextilehome
https://www.instagram.com/intertextilehome/
https://twitter.com/IntertextileH
https://www.linkedin.com/in/intertextilehome/
Your contact:
Chiela Pun
Phone: +852 2230 9281
chiela.pun@hongkong.messefrankfurt.com
Messe Frankfurt (HK) Ltd
35/F, China Resources Building
26 Harbour Road, Wanchai, Hong Kong
https://intertextile-shanghai-hometextiles-autumn.hk.messefrankfurt.com/shanghai/en.html
Background information on Messe Frankfurt
The Messe Frankfurt Group is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With a workforce of some 2,500 people at its headquarters in Frankfurt am Main and in 28 subsidiaries, it organises events around the world. Group sales in financial year 2024 were around € 775 million. We serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of Messe Frankfurt’s key strengths is its powerful and closely knit global sales network, which covers around 180 countries in all regions of the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. We are using our digital expertise to develop new business models. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services.
Sustainability is a central pillar of our corporate strategy. Here, we strike a healthy balance between ecological and economic interests, social responsibility and diversity. For more information, please visit our website at: www.messefrankfurt.com/sustainability
With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).
For more information, please visit our website at: www.messefrankfurt.com