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Techtextil: Julia Gross-Müller wins the Innovative Apparel Public Award

May 17, 2017

Innovative Apparel Show a magnet for visitors during Techtextil and Texprocess 2017

Julia Gross-Müller of Hochschule Trier won the first prize of the Innovative Apparel Public Award. Entitled ‘World Folklore’, her model was chosen as the visitors’ favourite at the Innovative Apparel Show during Techtextil and Texprocess 2017. The second prize went to Portugal, to Mariana Almeida of ESAD College of Art and Design. The winner of the third prize was Eleonara Beni of Accademia Italiana in Florence.

The award-winning projects were chosen by the visitors of the two leading international trade fairs who, during the first three days, had the chance to vote for the models they liked the best using an app or at the catwalk. The winners were presented with cash prizes totalling € 3,000.

The Innovative Apparel Show during Techtextil and Texprocess presents new garment textiles and innovative processing technologies in the form of a fashion show. With live shows twice a day, visitors had the chance to see visionary fashion designs, made of technical textiles and produced using modern processing technologies, by students of four international design universities. This year, the universities were Esmod from Paris, ESAD College of Art and Design from Portugal, Accademia Italiana, Florence, and Hochschule Trier.

The TextilWirtschaft media brand supported the awards ceremony with a special award, the TextilWirtschaft Public Award. In this case, visitors were asked to vote via Facebook for their favourite from eight models pre-selected by a jury. The winner of this award was also Mariana Almeida.

The winners:
Innovative Apparel Public Award 1st Prize Julia Groß-Müller, Hochschule Trier
Innovative Apparel Public Award 2nd Prize Mariana Almeida, ESAD College of Art and Design
Innovative Apparel Public Award 3rd Prize Eleonara Beni, Accademia Italiana
TextilWirtschaft Public Award   Mariana Almeida, ESAD College of Art and Design

Background information on Messe Frankfurt
Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With some 2,400 employees at 30 locations, the company generates annual sales of over €640 million. Thanks to its far-reaching ties with the relevant sectors and to its international sales network, the Group looks after the business interests of its customers effectively. A comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services.
With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent).
Further information on the company can be found at: www.messefrankfurt.com

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