Hygge auf der Heimtextil
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Trade Show: Heimtextil Frankfurt

Hygge at Heimtextil

The latest interior trends at Heimtextil reflect social needs.

Our need for well-being in all aspects of life – whether at home, in the office or in hotels – has defined the new colour schemes and designs by the exhibitors at Heimtextil. During the international trade fair for home and contract textiles from 9 until 12 January, 2,975 international exhibitors presented their latest styles, which pointed to a trend for more flexibility, individuality and innovation.

The hygge phenomenon is very much making itself felt in the interior sector where harmonious styles and colour schemes are creating a feeling of warmth and contentment. At the large trend showcase in Frankfurt, powdery tones in combination with light, natural materials exuded cosiness. And it was also clear to see that the fashion world’s latest trend colour, purple, is making its mark on the interior sector. Indigo-blue is being rediscovered and reinterpreted in traditional patterns, tie-dye and washed-out looks with DIY charm, while denim is giving interiors a rougher look. Graphic patterns with an artistic touch and structural diversity inspired by nature are complementing the colour trends and also boosting sales.

At the Interior.Architecture.Hospitality Expo, the focus was on sustainable contract textiles. Innovations that are both environmentally friendly and economical, like the COEX fibres by the company Maasberg, impressed visitors. The specially processed cotton is flame resistant and can be washed at the highest temperatures, which makes it ideal for use in clinics. And the natural wallpaper by Organoid Technologies has won the “AIT Trend 2018” award, presented by architecture magazine AIT for the eighth time in cooperation with Messe Frankfurt, and brought the scent of alpine pastures to Heimtextil with a mix of hay and flowers.

Healthy living and working also remained a hot topic when it comes to furniture and decorative fabrics. Companies like Drapilux and ATN showcased organic-certified innovations that air-condition the home or reduce noise levels. But despite their technical features, it’s incredibly important that the textiles look and feel natural. Less sterile, more “hyggelig” is the motto for this new feeling of comfort and cosiness at home.

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