The mega-theme of sustainability and the possibility of a new utopia were explored during Heimtextil 2019. But what will the home textiles industry address during the upcoming season 20/21? The Trend Council of the trade show Heimtextil in Frankfurt am Main tackled this question on 20 and 21 March 2019 and thus heralded the start of the new season for home and contract textiles. “The Trend Council’s central achievement is to channel the increasing buzz of current trends, hypes and fashions. In addition, we aspire to take a closer look beyond the seasonal trend statements towards future themes”, says Olaf Schmidt, Vice President Textiles & Textile Technologies, Messe Frankfurt. Five international design studios working together defined the Heimtextil Trends 20/21. The leading Stijlinstituut Amsterdam was represented by founder Anne Marie Commandeur, Grietje Schepers and Harm Rensink. The Dutch agency is responsible this year for developing the content of and implementing the Trendbook. Also represented in the Trend Council is the London design office Franklin Till: working on the future trends alongside the agency’s co-founder Caroline Till is designer Titia Dane. Joining forces with them is the agency Spott Trends & Business of Denmark with founder Anja Bisgaard Gaede.
Over two intensive days the trend researchers compiled insights into the relevant trends in architecture, interior design, fashion and art and discussed their influence on the world of home textiles. Based on the findings, over the next few months the Stijlinstituut Amsterdam will develop five design trends. In late summer this year the responsible designers will introduce the Heimtextil Trendbook during a pre-presentation organised by Messe Frankfurt. This sets out the trends in terms of themes, colours, materials, textures and motifs and in addition provides in-depth information on the individual design trends. At the Heimtextil 2020, the complex of themes will subsequently be showcased in the Trend Space. New this coming season is the addition of a materials library which will present sustainable materials and demonstrate their specific potentials for the industry.
The Heimtextil Trends, which Messe Frankfurt has declared annually since 1991, is regarded as a trend-setting instrument for the global textile interior design sector. As the first trade show of the year, it is a mood and trend barometer for the new financial year. The next Heimtextil will take place from 7 to 10 January 2020.
#Textiles trade show #Home textiles #Contract textiles #Decorative fabrics #Interior decorators #Interior designers #Heimtextil #Frankfurt #Germany
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Press release: Heimtextil 2020: Trend Council sets its sights on five new design orientations.
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