A trend towards sustainable fashion was already emerging at the spring edition of Intertextile Shanghai Apparel Fabrics 2021. The upcoming autumn edition of the show will focus on this development throughout, but especially in the All About Sustainability zone. The show was originally scheduled to take place in late August. But due to local pandemic developments, it has had to be postponed until 9–11 October, together with Intertextile Shanghai Home Textiles and Yarn Expo. The key theme of the second edition of Intertextile Shanghai this year is clear: influenced by the global shift towards sustainability, numerous exhibitors showcase the latest innovations in the field of environmentally-friendly textiles and accessories. There is a growing demand for sustainability among China's consumers. According to a study by the R.I.S.E. Sustainable Fashion Lab, around 85% of Chinese consumers said they will not buy from brands with a negative environmental image. Ms Karen Du, Director of Sustainable Fashion, Impact Hub Shanghai & Managing Director of R.I.S.E. Sustainable Fashion Lab, is pleased about the change in values in the industry: “This time when visiting the fair, along with the previous few times, I clearly feel that the booths at Intertextile have become more and more green, which is great! When the pandemic first broke out, everyone was speculating whether there would be retaliatory consumption afterwards, but this did not happen. Consumers are becoming more rational about this. After the pandemic, this may become the new normal and people will reflect more on their relationship with society, which is a very obvious trend for the promotion of sustainable fashion.”
Trade show visitors can look forward to many eco-conscious exhibitors at the autumn edition, including Turkey's Bossa Ticaret Ve Sanayi Isletmeleri TAS, offering a broad range including recycled cotton, organic cotton, recycled PET, natural fibres and more, and Yagi &. Company (HK) Ltd, Hong Kong, launching the new recycled yarn Recycolor. Cut waste and scraps of material generated during the apparel-production process are collected, sorted by colour, and turned back into yarn, enabling reductions in both water consumption and greenhouse gas emissions. An overview of all the exhibitors at Intertextile Apparel’s All About Sustainability Zone is available here.
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Press release: Sustainability takes centre stage in China ahead of Intertextile Apparel’s Autumn Edition
Intertextile Shanghai Apparel Fabrics
- Trade Show