The 5th edition of India’s much awaited and foremost home fashion business exhibition, Heimtextil India and Ambiente India raised the curtains to what is going to be an exciting three days for Indian manufacturers, suppliers, buyers and sellers in the home textiles and interior decor industry. Inaugurated by Minister of State for Textiles Sri Ajay Tamta, the co-located fairs have brought over 165 exhibitors from India, China, Nepal, Switzerland and Thailand to the nation’s capital.
Speaking at the Inauguration, Shri Ajay Tamta, Minister of State for Textiles, Government of India said: “I’m glad to be present here at the inauguration of the 5th edition of Heimtextil & Ambiente India trade fairs. It’s an honour for Indian handlooms and textiles to be presented here and I’d like to congratulate Messe Frankfurt for this initiative. India has been a part of this global event since the past editions and I also got a chance to attend it in Germany. It has been creating job opportunities for small scale handloom & textile artists. This yearly event also gives a push to Indian economy – both for handlooms and handicrafts. I’ve been told that many national award winners and veterans are taking part in this event and it is great to see the industry coming together for this show.”
Also present at this important business event were key delegations and dignitaries from India, Greece, Korea, and Thailand including:
1. Shri Shantmanu, (IAS) Development Commissioner (Handicrafts), Ministry of Textiles
2. Mr O.P. Prahladka, Chairman, Export Promotion Council for Handicrafts
3. Mr. Apirat Sugondhabhirom, Minister and Deputy Chief of Mission, Royal Thai Embassy
4. Mr. Suwanchai Lohawatanakul, Director General, Office of Small and Medium Enterprises Promotion (OSMEP)
5. Mr Sanjay Arora, Managing Director, D’decor
6. Mr Raj Manek, Executive Director and Board Member of Messe Frankfurt Asia Holding Ltd
The fifth edition of Heimtextil India and Ambeinte India has clearly carved a niche among its trusted buyers and brands from design-progressive industry. Highlighting events designed exclusively for the buying fraternity and exhibiting brands, Mr Raj Manek, Executive Director and Board Member, Messe Frankfurt Asia Holding Ltd said: “Every edition of the co-located show has successfully managed to curate exclusive programmes for the benefit of its buyers and exhibitors. Along with a host of new displays, zones and insightful sessions, this edition has a specially designed pavilion by COHANDS that will display India’s legacy in art and design by highly acclaimed National Awardees. From the international perspective we are glad to also announce our association with the Office of Small and Medium Enterprises Promotion and Federation of Thai Industries and also welcome industry associations from Greece and Korea along with international designers from France and Finland. We are confident that this edition will bring in new associations with business being the prime focus.”
The co-located shows which opened to a galore of exquisitely crafted designs include top names in the industry such as D’décor, Aditya Birla, R. R International and Manorma as well as several start-ups displaying unique designs and artefacts in Dining, Living, Giving and the Home furnishing segments.
As the exhibition unfolded, there were a series of the highlights that caught the eye of architects, interior designers, retailers, home stylists and design experts alike. Some of the important highpoints visitors can experience at the three day fair include:
* Collection debuts by brands: New products launches and sneak peeks of leading firms such as D’décor, Reliance, Aditya Birla, Hira Hastkala, R. R International, Manorma
*Displaying rich Indian Heritage: Unique handicrafts and art specimens by Padmashree & National Awardees from the country at the Council of Handicrafts Development Corporations, (COHANDS) Pavilion.
*ILA Experience Zone: Game-changing concepts in interior spaces from design finalists from Delhi, Mumbai, Bangalore, Ahmedabad, Jaipur on the theme “My heritage, My new age India”. Winners will represent India at the Ambiente and Heimtextil Frankfurt next year
*Special Skills Zone: previously unseen small scale manufacturers stand a chance to present their artwork and products in front of the big buyers, designers etc. exposing them to potential business deals
*Hospitality, Interiors Designers, and Retail Day: Renowned interior designers, retail buyers and purchase managers from top hospitality chains hosted over the three days
*Well-known International Speaker sessions: Famed international speakers - French Designer David Landart & Finnish designer Susanna Björklund - come to India to host sessions on lifestyle trends and the art of window dressing
From various experience zones to panel discussions on luxury living, Heimtextil India and Ambiente India 2018 have become more than just trade exhibitions, they are an experience that will fill the participants with insightful business knowledge, current and future trends of home fashion craft, and innovative solutions in the interior décor and textile sectors.
The leading exhibitions are strongly supported by government and industry associations like Ministry of Textiles, Government of India, Export Promotion Council for Handicrafts, Royal Thai Embassy, Office of Small and Medium Enterprises Promotion (OSMEP), Buying Agents Association (BAA), Institute of Indian Interior Designers (IIID), Guild of Designers & Artists (GDA), Hospitality Purchase Managers Forum (HPMF), Home Textile Association (HTA) and All India Wallpaper Covering Association (AIWA). The exhibition will be open until 29 June, 2018.
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Background information on Messe Frankfurt
Messe Frankfurt is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With more than 2,500* employees at some 30 locations, the company generates annual sales of around €661* million. Thanks to its far-reaching ties with the relevant sectors and to its international sales network, the Group looks after the business interests of its customers effectively. A comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent). * preliminary numbers 2017
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